Ever wondered how advertisements end up on bus shelters, railway networks, or generally anywhere out-of-home?
As a leading out-of-home media company, Adshel allows advertisers across Australia and New Zealand to connect, engage and influence commuters where they work, live, shop and play. Formed in 1997, Adshel is wholly owned and operated by APN News & Media, we’re now one of the most recognised names in street furniture and a key player in the out-of-home media market, reaching 92% of Australia 68 times a fortnight.
Looking ahead, Adshel will continue to lead the market in innovation and insights with a world-first national digital street furniture network and industry-leading consumer research programs. Expanding our portfolio into data and geo-targeting solutions, we’re always searching for the next big thing in out-of-home, ensuring we offer advertisers new and robust ways to reach, engage and impact their audience. We’re Australia’s only national street furniture provider and we’ve got the scale, flexibility, creativity and innovation to drive results.
Chief Executive Officer
Commencing his outdoor career at Clear Channel in 2005, Rob has been with the group for 10 years and brings a wealth of out-of-home experience and expertise to Adshel. Rob is a passionate sportsman, both on and off the couch on weekends.
Chief Commercial Officer
Mike joined Adshel in 2014 as Adshel’s chief commercial officer. He has more than 20 years of outdoor media experience across the Asia Pacific region. Mike enjoys sailing and you’ll find him most weekends on Sydney Harbour. If you see him give a wave.
Chief Operating Officer
Chris joined Adshel in July 2013 as CFO and was promoted to COO in May 2014. Prior to Adshel Chris was CFO with ARM, the Australian publishing business of Adshel’s shareholder APN. Before this, Chris held a series of commercially focused COO/CFO roles with large global businesses.
People and Performance Director
Franck joined the Adshel team to strengthen people and performance initiatives across the business. To accommodate his high energy and enthusiasm (and his basket-baller frame) we’ve had to increase the office ceiling height.
As Adshel’s operations director, Stephen has overall responsibility for all logistics associated with the service and maintenance of Adshel’s street furniture with more than 150 employee’s working across a 24/7 service regime. Lucky has been with Adshel for over 16 years and is a permanent part of Adshel’s street furniture network.
Sales and Marketing Director
David migrated from Adshel’s parent company Clear Channel International, to Adshel in September 2014. Bringing a strong background in international sales and marketing across outdoor and print media, David sees things from a different perspective and always challenges the norm.
Head of Marketing
As a passionate marketeer, Charlie has worked in media for over 15 years, with experience in promotions, sponsorship and advertising. She’s French, fabulous and runs a tight ship (at home and in the office).
National Trading Director
With over 10 years’ experience in the media industry, Anthony’s experience spans outdoor, TV and radio industries. Anthony, AKA Barts, loves a good workout and never leaves a meeting without a quirky quote.
Head of Sales Strategy & Sales Operations, Melbourne
Having worked across Australia, UK and New Zealand, Michael brings 18 years of media sales and marketing experience to Adshel. He has always dreamed of being a pro sportsman, however these days he has to be satisfied with a round of golf.