• Subway roadside digital Adshel Live campaign
  • Adshel Digital roadside campaign
  • Adshel digital roadside campaign for Subway
  • Adshel Rail train station advertising for Subway
  • Adshel live digital advertising campaign for Subway


Subway ran across Adshel Live and Adshel Rail taking out-of-home advertising to the next level to promote World Sandwich Day across our extensive digital network. On World Sandwich Day, Friday November 3rd, for every sandwich or wrap sold by Subway, they would donate a meal to someone in need. Adshel pulled live data feeds on the day of how may sandwiches were sold and in turn how many meals would be donated to those in need. The final number was 287,982.

Check our more Adshel campaigns.

Campaign Name


Creative Agency


Adshel, Adshel Live