From April, advertisers will be able to deliver fully animated, contextually relevant and optimised out-of-home messaging to commuters across Australia’s two biggest markets through a single network, Adshel Rail.

We are creating a new estate of over 150 digital screens at key Melbourne CBD and inner city railway stations including Flinders Street, Melbourne Central, Richmond, Parliament, South Yarra and Flagstaff.

The addition of Metro Trains Melbourne into Adshel’s network will see us connect and engage with 36% of Melburnians each week.

So when combined with such powerful Sydney locations as Central, Wynyard, Martin Place and Town Hall, Adshel Rail unlocks enormous potential for new ways of engaging millions of Australians each week.


The addition of Metro Trains Melbourne is set to strengthen Adshel’s #1 position with the largest street furniture network and an extensive petro-convenience presence, delivering more than 5,000 touchpoints to an unrivalled 96% of Melburnians, 58 times a fortnight, more than any other small format commuter media operator.

Want more? Chat to your Adshel rep today.